Saturday, June 28, 2008

PREPARING FOR A HOLIDAY PARTY?

Did you know that as an ASP (accredited staging professional) I can stage your home for all holiday celebrations....the fourth of July being just around the corner. Are you planning a celebration and have run out of time to get the house and entertaining area ready? Are you lost for ideas? Do you need help with a menu? Tableware, tabletop decorations?

If you answered yes to any of the above you need to call me Jeanne Conroy Monaco, ASP...to stage your party!

Why not enjoy your holiday instead of working it.

Friday, June 27, 2008

YOU CAN LEAD THE HORSE.....

To water.....but you can't make him drink. I just completed a mini staging in a vacant house...I met the realtor at the property to submit a bid....the home was impressive but lacked a vision for the use of the space for potential buyers. We took the few pieces of furniture that were in the home and moved them to the difficult space (what a difference it made) as an experiment I brought in some props I had in the car, area rug, pillows, dinnerware, placemats, centerpieces, props, etc. I did this to give the homeowner a taste of what my "staged" homes could be. The transformation was incredible...but unfortunately the homeowner considered this an expense instead of investment...he wanted his realtor to pay for my service which she was not in the position to do...so I had to go unstage the property...what a shame.

I truly believe that if he had made the small investment he would have had an offer this weekend...(I did learn a lesson however, never invest your own time, energy, etc. into a job until you have a commitment, three hours of free labor for the homeowner at no expense to him and he still got a mini staging)but he still may with just the simple change of furniture we made. I will post pictures later today.

I am off to West Newbury for a consultation today....lets hope this homeowner gets it.

MY STAGED PROPERTIES SELL!

Monday, June 23, 2008

WHEN IS THE BEST TIME TO STAGE YOUR HOME?

The ultimate time to stage your house is before it goes on the market. You want to start the selling process with a bang....if you stage after it has been on the market you will not get those first lookers back in the door. It is still a good idea to stage at any point but the very best time is before that first broker open house.

Allow me to make your home stand out from the competition.

First impressions matter.

Wednesday, June 18, 2008

WOULD YOU SELL YOUR CAR WITHOUT DETAILING IT?

Of course not, some of you may be confused as to what staging exactly is...here are a few analogies:

You detail your car before selling it......I do the same thing to your house

If you were shopping for red apples would you buy the shinniest one or the one with all the bruises and dents.......I shine your house to prepare it for sale

If you were looking for new furniture would you rather see it in a showroom all set up or just pieces mixed and matched with no rhyme or reason to them.......I turn your house into that showroom

If two identical houses were on the market, same size, layout, age, etc. would you buy the one that has no flow to it, bad colors, messy, cluttered, etc. .....I change all that to make your house flow and have purpose

Two cars in a lot are for sale same age, same color, same mileage, same price, one was clean and polished and the other not......which one would you buy? ......I make yours the polished one

When you buy a piece of furniture that needs assembly would you buy it without a picture of the finished product and step by step photos.....I provide the finished product and take the guess work out it

I hope this has helped any confused minds out there, staging really does work, try it and not just for selling your home but for living, entertaining, special occassion, holidays, etc. etc.

Monday, June 16, 2008

STAGING IS AN INVESMENT NOT AN EXPENSE

THE INVESTMENT IN STAGING IS LESS THAN THE FIRST PRICE REDUCTION ....Barb Schwarz
Staging is an INVESTMENT in getting a house sold and the investment in staging is always less than a price reduction. I have been trained to work with a seller's budget and time frame to properly stage a house. "Can you afford NOT to Stage?"

Saturday, June 14, 2008

CLUTTER EATS EQUITY

We all value our possessions, our memories, etc. When you are trying to sell your house you have to pack all these items away. You want the potential buyer to be able visualize their own photos in the space. We want buyers to be looking at the space not your stuff. A confused mind says NO.

Friday, June 13, 2008

STAGING STRATEGIES TODAY 12PM

WHO: JEANNE, OWNER OF STAGED TO PERFECTION, LLC.

WHERE: KELLER WILLIAMS, MAIN STREET, TOPSFIELD

WHEN: TODAY AT 12PM

WHAT: PRESENTATION ON STAGING STRATEGIES

WHY: LEARN THE LATEST AND GREATEST WAYS TO SELL YOUR HOUSE FAST AND FOR MORE MONEY

As you can see from above today I am doing a presentation at Keller Williams, Topsfield office. If you want to learn the latest strategies for preparing your home for sale in a buyers market stop by. One lucky person will win a free consultation and someone will win a free one room staging of a current listing. Refreshments will be served.

Hope to see you there!

Hope to see you there.

Thursday, June 12, 2008

Can anyone afford not to stage?

Returned from Ipswich today and I realized no matter how big and beautiful a home is every one needs to invest in staging.

THE INVESTMENT IN STAGING IS ALWAYS LESS THAN THE FIRST PRICE REDUCTION.

Let me stage your house.

STAGED VS. UNSTAGED

COMPARE THE TWO PHOTOS OF THE SAME DINING SPACE. WHICH ONE IS MORE INVITING? WHICH ONE WILL DRAW THE MOST ATTENTION FROM POTENTIAL BUYERS? OF COURSE THE ANSWER IS THE STAGED ONE. STAGING WORKS WHEN YOU USE AN ASP STAGER LIKE ME.
STAGED VS. UNSTAGED ...
WHICH DINING ROOM WOULD YOU LIKE TO EAT IN?


<-----STAGED

Here is the same room as below but now it staged and has a purpose. The room looks very inviting and functional. The confusion has been removed.


<-----UNSTAGED FAMILY/DINING ROOM
Potential buyers cannot see what this space could be, with its odd shape and lay out .. by rearranging the furniture, decluttering and depersonlizing the potential buyer will want to come in and spend time in this room without having to think of what the space could be.

Off to Ipswich on this beautiful day

I couldn't ask for better weather than today! I am heading to Ipswich to do a consultation on a very large home. The owners would like to increase the price ..... which they can't do until they stage it.. If there is no changes being make to the house they cannot increase the price. Hopefully they will agree to staging it....which will help them get more people in the door and create a lot more interest in the property. Staged homes sell in any market for more money and in less time than non staged homes.

The way we live in our homes and the way we prepare them for market ARE two different things!

Clutter eats equity, let me de-clutter your space so the potential buyers can see the space and not your stuff.

You will be moving soon enough lets get a jump on packing.

STAGED HOMES SELL IN ANY MARKET!

Wednesday, June 11, 2008

Staging Homes across the North Shore of Boston

My name is Jeanne Conroy Monaco, ASP, IAHSP. I am an Accredited STaging Professional and member of the International association of Staged Homes, I also belong to my local BNI. I have recently moved from the South Shore to the beautiful North Shore. I am the owner/president of Staged to Perfection, LLC. I trained under Barb Schwarz the founder of www.stagedhomes.com . My web site is www.StagingHomesMa.com .

Since my move to the North Shore my staging business has become very successful, I am a preferred vendor for one local real estate company. Several local realtors have begun using me as a part of their marketing plan with their clients.

I can do as little or as much as you would like.

STAGED HOMES SELL IN ANY MARKET!

I look forward to blogging!

Jeanne